Social Media in Management

Code : MS006
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Why Attend This Training Course?
People love to stay connected, so it’s no wonder that social media sites continue to grow in popularity. Although, social media sites are going mobile, people can often forget where to draw the line, especially at work. Organizations ought to examine how this type of Internet open-sourced media could be affecting them and when they can implement ways to navigate along with technology in the right path without allowing it to interfere in productivity. To efficiently acknowledge the proper use of social media in the workplace, an employee should understand the basic building blocks of social media platforms and the various techniques in order to interact and operate.

What Is The Training Course Methodology?
This training course methodology depends on enabling participants to interact and exchange experiences, explore their competencies and achieve their career aspirations, using forward-thinking training arts, such as theoretical lectures and/or open discussion to exchange opinions and experiences, scenarios, innovative thinking brainstorming. Participants will receive an agenda including training material as a reference, in addition to some extra notes and booklets. 

Who Should Attend This Training Course?
This course is designed for Digital Marketing employees who are in the field and/or new fresh-graduate enthusiasts as well to be led the viral marketing methods used in the workplace; Brand managers, and purchasing capacity decision-makers.

What Are The Training Course Objectives?
  • Learn the meaning of social media in the workplace
  • Learn different ways social media is used and altered
  • Build and maintain a social media policy
  • Keeping your social media secure
  • Establishing rules for the social media the company posts
  • Discover the benefits and pitfalls of using social media

What Is The Training Course Curriculum?
Module 1 Action Plans and Evaluation Forms
Module 2 What is the real meaning of Social Media?
Module 3 Defining Your Social Media Policy (I)
Module 4 Defining Your Social Media Policy (II)
Module 5 Creating a Living Document
Module 6 Keeping an Eye on Security
Module 7 Rules to Follow When Posting (I)
Module 8 Rules to Follow When Posting (II)
Module 9 Benefits of Social Media 
Module 10 The Pitfalls of Social Media  
Module 11 Listen to Your Customers
Course Details
Personal Details
ACAD Professional Certificate - APC
ACAD Training & Consulting uses the power of its network to bring about positive, tangible change. We champion the training courses profession and the interests of individuals, engaged in that profession, for the benefit of all. ACAD Professional Certificates are designed for those who are enthusiastic to challenge themselves to reach the extra mile. Participants who fully attend an APC course and successfully pass the exam on the last training day, will receive an ACAD Professional Certificate (APC). APC are regionally recognized and can be esteemed when applying for more senior roles in Egypt and MENA region.

Exam Details:

Duration: 1 hour | Multiple Choice | Closed book | Pass mark: 65%

Course Schedule

14 - 18 Apr
10:00 AM To 3:00 PM
Cairo, Egypt
04 - 08 Aug
10:00 AM To 3:00 PM
Cairo, Egypt
17 - 21 Nov
10:00 AM To 3:00 PM
Cairo, Egypt

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